"But his defense of HARO might not be the worst example of his hypocrisy. Shankman loudly yells that I am just pulling a “stunt” to sell books, yet he is a man who LOVES publicity stunts — so much that he wrote a whole book about them called: Can We Do That?! Outrageous PR Stunts That Work—And Why Your Company Needs Them. It only turned out that my publicity stunt was exactly what his company didn’t need… because it ruined the entire con it was running. This isn’t the pot calling the kettle black; this is the pot calling the kettle the n-word."
— Ryan Holiday: Honoring a Reporter’s Obligation: Dissecting Peter Shankman’s Hypocrisy